IMDA ATX
Shaping Asia Pacific’s path towards an inclusive and sustainable
digital future
For three years, I helmed the shaping of the narrative for Asia Tech x Singapore – one of the region’s most influential platforms for technology, policy, and innovation.
The opportunity was not just to theme an event, but to frame a conversation at scale.
Working with IMDA and Informa Tech, I led the creative direction to bring together global leaders – from Google, Meta, and OpenAI to policymakers and industry pioneers – to engage with a higher challenge: Not just what technology can do but what it should do.
Through cinematic storytelling and future-facing narratives grounded in human experience, “Redefining Tech for a Better Future” became a provocation. A shared lens. A starting point.
It shifted the dialogue – from technology as capability to technology as responsibility.
For 80+ speakers and 3,000 decision-makers, our work moved conversations forward towards a more inclusive, thoughtful, and
human-centred digital future.







